“Awesome...passionate people”

"Lulu and the team, with all of their energy, have put this event on at Shoreditch House and it is awesome. Really passionate people. It was great to be a part of it and to hear other people who share our views."

— Ernie Capbert, Who Buys Your Stuff

“An incredibly disruptive approach”

"They've got an incredibly disruptive and a very very very different approach.
The type of people who come to these events can appreciate that, can understand that and can see the applications of it."

— Giles Rhys-Jones, What3Words

"Rip It Up speaks to the ethos of everything that I believe in."

— Jason Briscoe, Founder of Escape The City


“I love their idea that things can be better”

"I love their idea that things can be better - whether it's the people on the stage or in the audience. Being unsatisfied with the status quo, thinking that there's got to be a better way - I think that's what unites all of us." — Tom Blomfield, CEO at Monzo

“It's a community - a movement”

"Companies come to Rip It Up because they see that it's part of a whole community - a movement where people want to effect a change, a real change."

— Lulu Laidlaw-Smith, Founder of Rip It Up Start Again.